Marketing Funnel for an Online Psychology School

According to the project’s strategy, the objective was to create a sales funnel based on free webinars.

We carried out a range of tasks to develop a sales funnel that included:

Generating leads through targeted ads at a cost per action (starting communication in the chatbot) of $0.8
Developing a webinar landing page
Creating a chatbot for webinar registration
Writing a script for a conversion-focused webinar
Building a sales landing page for the primary product
Setting up and optimizing the webinar platform
Developing an interactive payment page and connecting the payment service
Integrating the payment system with the CRM
Crafting post-webinar sales scripts